It does become personal: lessons from a news organisation’s #metoo campaign

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Date
2020-01-09
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Taylor and Francis Group
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Abstract
This paper reports on a #metoo campaign by a mainstream news organisation. The campaign generated a high number of disclosures from survivors and was notable for its adoption of a survivor-led approach, in its efforts to minimise potential harm to survivors. It offers lessons for reporting on #metoo issues, including the best practice for dealing with survivors, campaign management and ultimately the implications for shifting editorial news values. Journalists demonstrated a heightened awareness of source subjectivity and were able to reconcile this with traditional journalistic norms.
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CAUL read and publish agreement 2023
Keywords
#metoo, journalism, sexual abuse survivor, campaign, whistle-blower, subjectivity, emotion, objectivity
Citation
JOURNALISM PRACTICE, 2020, 14 (2), pp. 225 - 239
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