Now showing items 1-10 of 37
Detecting Fraud in Chinese Listed Company Balance Sheets
(SSRN eLibrary, 2016-04-01)
This study investigates the links between accounting values in Chinese listed companies’ balance sheets and the exposure of their fraudulent activities. Every balance sheet account is proposed to be a potential vehicle to ...
The meaning of significance in data testing
(Frontiers Media SA, 2016-11-11)
Qualitative evaluations of new scientific concepts: Accurate, fast, easy and inexpensive
Evidence confirming the robustness of qualitative methodologies in marketing research is scarce. Instead, quantitative methodologies dominate publications in marketing journals, a stark contrast to other academic disciplines ...
Can we get more out of Net-Promoter Data?
Net-Promoter Score (NPS), a loyalty measure, is used extensively in commercial market research due to its simplicity of use and ease of understanding, despite criticism of the metric. Given the widespread use of NPS ...
Skirt length theory: The impact of perceived financial status on skirt length preference
(Association for Consumer Research, 2012-05-01)
The belief that there is a relationship between skirt length and the state of the economy is strongly established among laypeople. In this paper, we examine the impact of the perception of financial status on skirt length ...
Human model effect? Online visual presentation of fashion merchandise
(Association for Consumer Research, 2016-05-01)
A functional analysis of the 2012 Finnish Presidential elections.
(Redfame Publishing, 2016)
This study applied the functional theory of political campaign discourse, developed for political campaigns in the United States to two televised presidential debates in the 2012 presidential elections in Finland. Acclaims ...
A revisit of price discovery dynamics across Australia and New Zealand
(ePress, Unitec, Institute of Technology, NZ, 2015)
This study re-investigates the price discovery dynamics of selected stocks cross-listed on the Australian Stock Exchange (ASX) and the New Zealand Stock Exchange (NZX) during a bear trading phase from January 2008 to ...
Statistical Sensitiveness for the Behavioral Sciences
(Open Science Framework (OSF), 2017-02-14)
Research often necessitates of samples, yet obtaining large enough samples is not always possible. When it is, the researcher may use one of two methods for deciding upon the required sample size: rules-of-thumb, quick yet ...
The impact of corporate expatriation on the perceived career success of Chinese international assignees
(Human Resources Institute of New Zealand, 2016-12-16)