Conference Papers
Permanent URI for this collectionhttps://mro.massey.ac.nz/handle/10179/7616
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Item Attitudes towards Inclusion of Sustainability Characteristics within New Zealand’s Eating and Activity Guidelines by Professionals in the Agriculture, Environment and Health Sectors(MDPI, 13/03/2019) Jones R; Burlingame B; Wham C; Brown, R; Mackay, S; Eyles, HBackground: Globally, adverse health and environmental changes are occurring associated with changes in the food and nutrition system. The FAO has called for sustainable diets which are “protective of biodiversity and ecosystems, culturally acceptable, accessible, affordable, nutritionally adequate, safe and healthy; while optimising natural and human resources”. The inclusion of sustainability characteristics in New Zealand’s Eating and Activity Guidelines (EAGs) has become compelling. This study aimed to evaluate the agreement for inclusion of sustainability characteristics within the guidelines among sectoral professionals. Methods: Agriculture, environment and health sector professionals were invited to complete an online survey to establish agreement to sustainability characteristics using a 20 item Likert scale. Participant gender, age and education level were determined. Results: Overall, 298 (65% female) respondents completed the survey (37%, 22% and 41% from the agriculture, environment and health sectors respectively). Two thirds (66%) of respondents were over 35 years and 90% had a tertiary education. Most (76%) respondents disagreed New Zealand’s current food system is sustainable; health (77%), environment (78%) sectors had greater disagreement than agriculture (35%) (p ≤ 0.001). 73% of respondents agreed that sustainability characteristics should be included in the guidelines; health (90%) and environment (84%) sectors agreed more than agriculture (48.2%) (p ≤ 0.001). Most respondents tended to agree with the inclusion of the 15 individual sustainability characteristics in the guidelines except “Purchase and support for organic food produce” was low (35%). Agreement for nine sustainability characteristics was higher among the health and environment sectors versus the agricultural sector (p < 0.05) whereas sector agreement for “diet diversity”, “recommended serves of dairy products”, “sustainable seafood consumption”, “reduction of food waste” and “sustainable lifestyle behaviours” was unanimous (p > 0.05). Conclusion: Professionals from the agriculture, environment and health sectors largely support the inclusion of sustainability characteristics in the New Zealand’s EAGs.Item Emotional labour and the role of IM.(2002) Cullinane, JItem Proceedings of the 7th New Zealand Built Environment Research Symposium(School of Built Environment, Massey University, 17/02/2022) Shahzad, WM; Rasheed, E; Rotimi, JItem Plastic Packaging in the Marine Environment(Department of Conservation, 1989) McNeill, JItem Management of unwanted agricultural chemicals(Environmental Science, University of Auckland, 1992) McNeill, J; Brodnax, RItem 6th New Zealand Built Environment Research Symposium 2020 Book of Proceedings(Massey University, 20/02/2020) NZBERS; Shahzad, W; Rasheed, E; Rotimi, JTransforming New Zealand through innovation and performance improvementItem Understanding the nature of media scandals in light of recent revelations in New Zealand's political life(17/07/2016) Hannis, GDThe nature of media scandals is considered in light of the numerous scandals that have recently dominated New Zealand’s political life. These media scandals have centred on two individuals: rightwing blogger Cameron Slater and internet tycoon Kim Dotcom. In part, the scandals were driven simply by the fact some of the people involved were celebrities. However, genuinely important issues were raised, including journalistic independence and illegal government spying. Ultimately, the media scandals revealed the conservative character of New Zealand society.Item Qualitative evaluations of new scientific concepts: Accurate, fast, easy and inexpensive(ANZMAC, 19/02/2016) Feetham, PM; Wright, MJ; Teagle, DH; Comrie, MA; Sinha, A; Cadeaux, J; Bucic, TEvidence confirming the robustness of qualitative methodologies in marketing research is scarce. Instead, quantitative methodologies dominate publications in marketing journals, a stark contrast to other academic disciplines where qualitative research is the dominant approach. This research reports a case where the findings of an independent qualitative study were clearly supported by subsequent quantitative research. Applied in the context of a new technological science, the qualitative phase treated climate engineering techniques as brands with core concepts and a range of related memory associations. Attributes associated with climate engineering were elicited using Kellys’ Repertory Grid or choosing from a pre-determined list of 30 attributes during 30 depth interviews. The qualitative results illustrated an overall negative reaction to the four concepts tested with solar reflection techniques viewed more negatively than carbon dioxide removal techniques. Large online surveys across two countries gave strikingly similar results, verifying the robustness of the qualitative study.Item Can we get more out of Net-Promoter Data?(ANZMAC, 19/02/2016) Mecredy, P; Feetham, PM; Wright, MJ; Sinha, A; Cadeaux, J; Bucic, TNet-Promoter Score (NPS), a loyalty measure, is used extensively in commercial market research due to its simplicity of use and ease of understanding, despite criticism of the metric. Given the widespread use of NPS commercially, it is important to understand whether applying alternative loyalty measures has any advantages over Net-Promoter. This paper aims to demonstrate whether a likelihood mean and Polarization Index, φ, provide different results to Net-Promoter. These three measures were applied to data collected from an on-line survey of 1,818 participants who evaluated brands in a service industry. The findings show that all three measures provided similar variations in loyalty across brands and regions. The likelihood mean and NPS are strongly correlated, indicating that no one measure is more superior to the other at measuring loyalty within a service industry in New Zealand. However, the Polarization Index appears to assess loyalty differently to the likelihood mean and NPS.Item Takemusu Aiki: Insights into Optimizing Ideational Flow(2008-07-21) Bradford, MarkThis paper will investigate how designers can connect broader understandings of ‘leadership’with specific design knowledge to enhance creative performance. The emphasis is on how designers can potentially ‘manage’ their thinking within the ideation process – maximise “ways”to spread ‘memes’. A meme is a rule, concept, or idea that can be spread from one person to another. Designers have been described as ‘memetic engineers’ (Dawkins, 1989) because they produce memes or units of cultural information that are recycled and evolve over time. Memes emerge through ‘imitation and recombination’ according to Blackmore (1999), by mixing up ideas to produce new combinations. One approach to understanding and reflecting on existing disciplinary experiences, as well as challenging creative potential, is through researching other conative “ways” – such as ‘Aikido’ – to embrace and reflect on ‘how’ we think instead of purely ‘what’ we think.

