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    Impacts of power sector reforms on rural electrification in the Philippines : a thesis presented in partial fulfilment of the requirements for the degree of Master of Philosophy in Development Studies at Massey University, Palmerston North, New Zealand
    (Massey University, 2004) Corpus, Ronaldo F
    Inspired by neo-liberal principles, waves of electricity industry reforms have swept the world over the last two decades. To a great extent, the traditional government-extended electrification service was transferred to the hands of private actors and market forces. While these reforms are expected to bring about efficiency gains as a result of market liberalization and private competition, the provision of electrification service to relatively poorer rural areas is less certain. In this light, it is of great interest in development studies to therefore understand the impacts of these reforms on the delivery of public service goals in cash-strapped developing countries like the Philippines. Through assessments of relevant Philippine government data and case study findings, this thesis outlines how the restructured Philippine electricity industry has impacted on the accessibility, service quality and affordability of electrification, especially in rural areas. In a nutshell, electricity industry restructuring in the Philippines resulted in better delivery of public service goals to the rural beneficiaries, but not necessarily resulting from privatization, competition and deregulation that is fostered by a free market regime.
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    Climate change : a global issue : is a renewable energy target an effective response for the New Zealand electricity sector? : a thesis presented in partial fulfilment of the requirements for the degree of Master of Applied Science at Massey University
    (Massey University, 2001) Dyson, Tracy Jennifer
    The main objective of this thesis is to investigate the effectiveness of a mandatory renewable energy target (MRET) in reducing greenhouse gas (GHG) emissions from the electricity sector. New Zealand's electricity sector emissions have grown at a rapid rate over the last decade ( + 19%) due to an increasing reliance on thermal generation plant. Since the mid 1980's there has been increasing scientific evidence and acceptance that GHG emissions caused by human activity are reducing the amount of solar heat that would otherwise be radiated back out into space leading to climate change. The Intergovernmental Panel on Climate Change (IPCC) has found new and stronger evidence that most of the observed warming of the past 50 years is attributable to human activities. The IPCC findings show potential for significant changes in temperature ( 1.4-5.8°C by 2100), rainfall patterns and sea level (9-88cm by 2100) and adverse weather events. This will impact on the global economy, the natural environment and the quality of life for present and future generations. The Kyoto Protocol is the international vehicle for fighting anthropogenic climate change by reducing GHG emissions. Despite the US withdrawal from the Protocol in 200 l, it could still enter into force and countries that ratify it could have legally binding GHG emission responsibilities by late 2002. Domestic policy and legislation presently under development will guide New Zealand's efforts to reduce GHGs and meet its future Kyoto Protocol commitments. To assess the impact of a possible MRET, a tool was developed which evaluates the effect of five different MRET scenarios on the electricity sector's GHG emissions, the wholesale price of electricity and the level of renewable energy supply. It was found that an MRET is an effective method of reducing GHGs and increasing the level of renewable energy supply, however this effectiveness depends on the level of the target. The higher the target the higher the electricity price, which will also increase if inappropriate investment decisions lead to plant redundancy or oversupply of the market. Implementing energy efficiency measures with an MRET further reduces GHG emissions. If existing renewable generation was prioritised over thermal generation then environmental outcomes are further improved.
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    Enabling promise delivery : the influence of internal marketing communication : a collective case study within the New Zealand Retail Electricity Sector : a thesis presented in partial fulfilment of the requirements for the degree of Doctor of Business Administration (DBA) at Massey University, Albany, New Zealand
    (Massey University, 2010) Flannagan, Suzanne
    This study explored how organisations in the retail electricity sector in New Zealand communicated their brand promises and associated marketing programmes to internal stakeholders, and with what effect, in order to enable employees to deliver on promises made. On the basis that keeping promises is a valuable marketing and organisational outcome, there is considerable value for organisations to understand the role of communication in informing employees of those promises, and identifying how enabled they are in fulfilling those same promises. Four New Zealand electricity companies participated in a collective case study that included archival data and semi-structured interviews with senior managers, operational managers, marketing, and human resources personnel. Using a mixed-methods approach, thematic analysis of the interviews and a further review of the literature were used to develop an internal marketing (IM) communication survey. The self-completion questionnaire was distributed electronically to all staff within the retail divisions of each electricity company. This study makes a contribution to the field of IM by providing empirical evidence of the influence of internal communication in enabling employees to deliver on the organisation’s service promises to customers. The research reveals factors that influence channel effectiveness, demonstrates the importance of collegial relationships in organisational feedback, and assesses the significance of values commitment on employee perceptions of their company’s ability to deliver on its promises. The findings are presented in an IM communication framework that exemplifies the relationship between the outcomes of IM communication and the extant literature on promise enablement.