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dc.contributor.authorSmee, Allan
dc.date.accessioned2017-01-19T00:36:06Z
dc.date.available2017-01-19T00:36:06Z
dc.date.issued1999
dc.identifier.urihttp://hdl.handle.net/10179/10295
dc.descriptionIrregular Pagination in Appendices. Portions missing.en_US
dc.description.abstractThe phenomenal growth of the Internet and World Wide Web means this medium offers great potential as a survey research medium. This study examined the use of E-mail and the Internet as methods for delivering questionnaires, and tested methods of overcoming the limitations associated with e-mail methodology. These included various components of mail, e-mail, and hyperlink to the Internet. The study examined the effect of these options on survey response rate, speed of response, and data quality.en_US
dc.language.isoenen_US
dc.publisherMassey Universityen_US
dc.rightsThe Authoren_US
dc.subjectElectronic mail systemsen_US
dc.subjectInternet researchen_US
dc.subjectSurveys -- Methodologyen_US
dc.titleExamination of the different methods for collecting survey data using electronic mail and the World Wide Web : research report presented in partial fulfilment of the requirement for the degree of Masters of Business Studies, Massey Universityen_US
dc.typeThesisen_US
thesis.degree.disciplineMarketingen_US
thesis.degree.grantorMassey Universityen_US
thesis.degree.levelMastersen_US
thesis.degree.nameMasters of Business Studies (M.B.S.)en_US


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