• Login
    View Item 
    •   Home
    • Massey Documents by Type
    • Theses and Dissertations
    • View Item
    •   Home
    • Massey Documents by Type
    • Theses and Dissertations
    • View Item
    JavaScript is disabled for your browser. Some features of this site may not work without it.

    The rise of social ereading : interactive ebook platforms and the development of online reading communities : a thesis presented in partial fulfilment of the requirements for the degree of Master of Arts in English at Massey University, Manawatū, New Zealand

    Icon
    View/Open Full Text
    01_front.pdf (85.64Kb)
    02_whole.pdf (9.825Mb)
    Export to EndNote
    Abstract
    Ebooks have caused a revolution in how people read fiction. Ereading devices and apps now integrate interactive features which have led to the development of digital reading communities populated by millions of readers from around the world, with a resurgence of social reading practices in new forms. Two of the biggest social reading communities in existence today are hosted by Amazon’s Kindle and Wattpad. This thesis offers an analysis of how these platforms’ readers are using the interactive technology within the pages of their ebooks to participate in these online reading communities. Original research into popular texts on Wattpad reveals that while only a small percentage of users are actively engaging with the ebooks and other readers during the process of reading, all active and passive interactions have a significant influence on the reading experience. Thus, the infrastructure of such communities ‘rewards’ serialised books which encourage higher levels of reader interactivity with greater recognition within the community, but this reward is short-lived. The application of Genette’s paratextual theory to the interactive features of these ereading platforms reveals new processes of authorisation and readers-as-writers. New paths for the evolution of digital paratextual theory see paratexts developing from ‘thresholds’ into ‘vectors’. The statistical notations of reader interactions are now informational paratexts attached to each ebook, and these online reading communities may be considered paratexts themselves, operating through the new paratextual phenomenon of digital marginalia. Furthermore, the existence of these reading communities on free platforms such as Wattpad is supported by commercial paratexts found within the ebook pages. These new paratexts are iii having a significant impact on social ereading and reading communities - such as how they operate and judge the ‘value’ of ebooks - but historical precedents suggest these paratexts will be readily accepted by most readers, leading to an increase in the incidence and influence of such digital paratexts. These new interactive technologies and paratexts will potentially lead to significant changes in how fiction is read. Exactly how these technologies may develop, and how public, industrial, and academic stakeholders might take advantage of these opportunities, requires further research.
    Date
    2016
    Author
    Pawley, Jessica Leigh
    Rights
    The Author
    Publisher
    Massey University
    URI
    http://hdl.handle.net/10179/11491
    Collections
    • Theses and Dissertations
    Metadata
    Show full item record

    Copyright © Massey University
    | Contact Us | Feedback | Copyright Take Down Request | Massey University Privacy Statement
    DSpace software copyright © Duraspace
    v5.7-2020.1-beta1
     

     

    Tweets by @Massey_Research
    Information PagesContent PolicyDepositing content to MROCopyright and Access InformationDeposit LicenseDeposit License SummaryTheses FAQFile FormatsDoctoral Thesis Deposit

    Browse

    All of MROCommunities & CollectionsBy Issue DateAuthorsTitlesSubjectsThis CollectionBy Issue DateAuthorsTitlesSubjects

    My Account

    LoginRegister

    Statistics

    View Usage Statistics

    Copyright © Massey University
    | Contact Us | Feedback | Copyright Take Down Request | Massey University Privacy Statement
    DSpace software copyright © Duraspace
    v5.7-2020.1-beta1