Celebrity endorsement and parasocial relationships on social media

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https://confer.nz/anzmac2019/wp-content/uploads/2019/12/ANZMAC-2019-Final-Proceedings-01.12.19.pdf
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https://confer.nz/anzmac2019/wp-content/uploads/2019/12/ANZMAC-2019-Final-Proceedings-01.12.19.pdf, 2019, pp. 574 - 577 (4)
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2019-12-04
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http://hdl.handle.net/10179/15112
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