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dc.contributor.authorPalakshappa, Nen_US
dc.contributor.authorDodds, Sen_US
dc.date.available2020-07-28en_US
dc.date.issued2020-07-28en_US
dc.identifierhttp://gateway.webofknowledge.com/gateway/Gateway.cgi?GWVersion=2&SrcApp=PARTNER_APP&SrcAuth=LinksAMR&KeyUT=WOS:000557291800001&DestLinkType=FullRecord&DestApp=ALL_WOS&UsrCustomerID=c5bb3b2499afac691c2e3c1a83ef6fefen_US
dc.identifier.citationMARKETING INTELLIGENCE & PLANNING, 2020en_US
dc.identifier.issn0263-4503en_US
dc.relation.isreplacedby123456789/22018
dc.relation.isreplacedbyhttp://hdl.handle.net/123456789/22018
dc.rightsCreative Commons Attribution Non-commercial International Licence 4.0 (CC BY-NC 4.0)en_US
dc.subjectMarketingen_US
dc.subjectSustainabilityen_US
dc.subjectSustainable development goalsen_US
dc.subjectSustainable consumption and productionen_US
dc.subjectValue co-creationen_US
dc.subjectBrand co-creationen_US
dc.titleMobilising SDG 12: co-creating sustainability through brandsen_US
dc.typeJournal Article
dc.identifier.doi10.1108/MIP-08-2018-0360en_US
dc.identifier.elements-id432768
dc.relation.isPartOfMARKETING INTELLIGENCE & PLANNINGen_US
dc.identifier.eissn1758-8049en_US
dc.description.publication-statusPublisheden_US
pubs.organisational-group/Massey University
pubs.organisational-group/Massey University/Massey Business School
pubs.organisational-group/Massey University/Massey Business School/School of Communication, Journalism and Marketing
dc.identifier.harvestedMassey_Dark
pubs.notesNot knownen_US
dc.subject.anzsrc1505 Marketingen_US


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