ASSESSING THE POTENTIAL FOR AN ETHICAL POPULISM: THE MEDIA CAMPAIGNS OF THE NZEI TEACHER UNION

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dc.contributor.authorSalter L
dc.date.issued2019-01-11
dc.description.abstractWhile commonly referred to in the pejorative register due to its recent links with the far-right, the work of Ernesto Laclau and his followers has sought to re-claim populism for the progressive left. Rather than necessarily the site of an irrational and reactionary politics, Laclau conceived populism as an ‘articulatory logic’ which can potentially carry any ideology. This paper argues, through a discussion of recent media campaigns of the NZEI teacher union, that populism is a potentially useful strategy for leftist educational activists. Through clearly marking the boundaries between neoliberalism and a progressive educational ethos, the logic brings together teachers, parents and the wider public around shared cultural values. While there are ethical issues associated with a strategy which encourages simplification and the exclusion of an Other, I argue that these concerns can be mitigated against through the grounding of campaigns in widely shared ethical principles and the provision of accessible online spaces. Further, there is no ‘who’ which is excluded, but a ‘what’: a globally hegemonic system which itself has inflicted much social harm.
dc.identifier.citation2019
dc.identifier.elements-id423889
dc.identifier.harvestedMassey_Dark
dc.rightsThis work is licensed under a Creative Commons Attribution 3.0 License.
dc.titleASSESSING THE POTENTIAL FOR AN ETHICAL POPULISM: THE MEDIA CAMPAIGNS OF THE NZEI TEACHER UNION
dc.typeJournal article
pubs.confidentialfalse
pubs.notesNot known
pubs.organisational-group/Massey University
pubs.organisational-group/Massey University/Massey Business School
pubs.organisational-group/Massey University/Massey Business School/Centre for Cultural-Centre Approach to Research
pubs.organisational-group/Massey University/Massey Business School/School of Communication, Journalism and Marketing
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