A Longitudinal Analysis of Handwashing and Mask-Wearing during COVID-19

dc.contributor.authorCroucher S
dc.contributor.authorAshwell D
dc.contributor.authorMurray N
dc.contributor.authorCondon SM
dc.contributor.authorFletcher P
dc.descriptionPublished source must be acknowledged with citation First publication by Frontiers Media must be acknowledged
dc.description.abstractThe COVID-19 pandemic has seen health preventive behaviors to prevent spread of the virus become highly politicized in the United States. A clear division exists between Democrats favoring health preventive measures and Republicans often defying such measures. Amid increasing fear of the virus, the 2020 United States presidential election became central to how the pandemic should be managed. This longitudinal study examines whether the frequency of handwashing and mask-wearing changed after the United States election. The study further explores whether political partisanship played a part in the change. Results show that handwashing and mask-wearing increased among Democrats after the election. However, Republican’s use of masks and handwashing decreased. These results are explained in terms of loyalty to outgoing President Trump among Republicans and renewed feelings of efficacy among Democrats.
dc.identifier.citationFrontiers in Communication, 2021
dc.publisherFrontiers Media
dc.relation.isPartOfFrontiers in Communication
dc.rightsCC BY 4.0
dc.titleA Longitudinal Analysis of Handwashing and Mask-Wearing during COVID-19
dc.typeJournal article
pubs.notesNot known
pubs.organisational-group/Massey University
pubs.organisational-group/Massey University/Massey Business School
pubs.organisational-group/Massey University/Massey Business School/School of Communication, Journalism and Marketing