Determinants of rice farmer participation in the direct marketing channel in Ghana

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dc.citation.issue9
dc.citation.volume13
dc.contributor.authorDonkor EA
dc.contributor.authorGarnevska E
dc.contributor.authorSiddique MI
dc.contributor.authorDonkor E
dc.contributor.editorD’Amico M
dc.date.accessioned2024-04-10T02:48:00Z
dc.date.accessioned2024-07-25T06:50:34Z
dc.date.available2021-05-01
dc.date.available2024-04-10T02:48:00Z
dc.date.available2024-07-25T06:50:34Z
dc.date.issued2021-05-01
dc.description.abstractEnhancing smallholder farmers’ access to reliable, ready, and direct marketing channels is a prerequisite for sustainable food supply and poverty reduction in the developing countries including Ghana. However, it is a great challenge for smallholder farmers to access direct marketing channels in Ghana. This paper analyzes the factors that influence smallholder rice farmers’ participation, and the intensity of participation, in direct marketing channels using primary data from 199 farmers in three rice-growing districts in the Northern Region of Ghana. A double hurdle model was used in the empirical analysis. The study findings show that a lower percentage of farmers sold their rice output to processors (direct marketing). Farm size, the price of rice output per 85 kg bag, access to market information, and access to credit increased farmers’ participation in direct marketing channels, whereas payment period and ownership of a bicycle reduced their participation. The study concludes that improving farmers’ access to market information and credit availability would enhance participation in direct marketing channels.
dc.description.confidentialfalse
dc.edition.editionMay 2021
dc.identifier.author-urlhttp://gateway.webofknowledge.com/gateway/Gateway.cgi?GWVersion=2&SrcApp=PARTNER_APP&SrcAuth=LinksAMR&KeyUT=WOS:000650922000001&DestLinkType=FullRecord&DestApp=ALL_WOS&UsrCustomerID=c5bb3b2499afac691c2e3c1a83ef6fef
dc.identifier.citationDonkor EA, Garnevska E, Siddique MI, Donkor E. (2021). Determinants of rice farmer participation in the direct marketing channel in Ghana. Sustainability (Switzerland). 13. 9.
dc.identifier.doi10.3390/su13095047
dc.identifier.eissn2071-1050
dc.identifier.elements-typejournal-article
dc.identifier.numberARTN 5047
dc.identifier.urihttps://mro.massey.ac.nz/handle/10179/70991
dc.languageEnglish
dc.publisherMDPI (Basel, Switzerland)
dc.publisher.urihttps://www.mdpi.com/2071-1050/13/9/5047
dc.relation.isPartOfSustainability (Switzerland)
dc.rights(c) 2021 The Author/s
dc.rightsCC BY 4.0
dc.rights.urihttps://creativecommons.org/licenses/by/4.0/
dc.subjectrice marketing
dc.subjectrice farmers
dc.subjectGhana
dc.subjectdouble hurdle model
dc.subjecttransaction cost theory
dc.subjectrandom maximization theory
dc.titleDeterminants of rice farmer participation in the direct marketing channel in Ghana
dc.typeJournal article
pubs.elements-id445855
pubs.organisational-groupOther
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