Journal Articles

Permanent URI for this collectionhttps://mro.massey.ac.nz/handle/10179/7915

Browse

Author: search.filters.author.Hall CMSubject: search.filters.subject.sustainable development

Search Results

Now showing 1 - 2 of 2
  • Thumbnail Image
    Item
    Floating Away: The Impact of Hydroelectric Power Stations on Tourists’ Experience in Iceland
    (MDPI (Basel, Switzerland), 2018-07-04) Sæpórsdóttir AD; Hall CM
    It is of vital importance that nature-based tourist destinations maintain their natural resources in a sustainable way. Nature and wilderness are the main attractions for tourism in Iceland. The Central Highlands are uninhabited with little visible evidence of human influence except for some huts, gravel roads, and a small number of hydroelectric power plants. However, there are plans for further hydroelectric power development in the area. The Blanda Power Station was constructed in 1991 at the edge of the North Central Highlands. This paper presents the results of a questionnaire survey conducted among tourists in the area in the summer of 2016 with a total of 1078 answered questionnaires. The objective was to estimate the impact of the power station on the experience of tourists and to assess whether their attitude differs from that of tourists in locations where power plant construction has been proposed. The results show that the power plant infrastructure at Blanda, with the exception of transmission lines, does not seem to disturb the experience of the majority of tourists. Tourists at Blanda are also more positive towards power plants than at locations where there are no power plants but where they have been proposed.
  • Thumbnail Image
    Item
    Marketing and Sustainability: Business as Usual or Changing Worldviews?
    (MDPI (Basel, Switzerland), 2019-02-02) Kemper JA; Hall CM; Ballantine PW; Kemper JA; Hall CM; Ballantine PW
    Marketing, and the business schools within which most marketing academics and researchers work, have a fraught relationship with sustainability. Marketing is typically regarded as encouraging overconsumption and contributing to global change yet, simultaneously, it is also promoted as a means to enable sustainable consumption. Based on a critical review of the literature, the paper responds to the need to better understand the underpinnings of marketing worldviews with respect to sustainability. The paper discusses the concept of worldviews and their transformation, sustainability's articulation in marketing and business schools, and the implications of the market logic dominance in faculty mind-sets. This is timely given that business schools are increasingly positioning themselves as a positive contributor to sustainability. Institutional barriers, specifically within universities, business schools, and the marketing discipline, are identified as affecting the ability to effect 'bottom-up' change. It is concluded that if institutions, including disciplines and business schools, remain wedded to assumptions regarding the compatibility between the environment and economic growth and acceptance of market forces then the development of alternative perspectives on sustainability remains highly problematic.